The Five Stacks That Grow Your Business
🖥 The Code Stack
Dental practices and medical clinics especially need HIPAA-conscious, fast-loading sites that convert new patients. We understand the trust signals, compliance considerations, and conversion architecture that healthcare sites require — and we build them right.
Services Include:
- Custom WordPress & Divi website design
- Mobile-first, responsive layouts
- Core Web Vitals optimization (LCP < 2.5s)
- On-page SEO architecture from day one
- Conversion-focused page structure (CTAs, trust signals)
- E-commerce and booking system integration
- Accessibility (WCAG) compliance
- HIPAA-conscious design for healthcare clients
- Speed optimization: caching, image compression, CDN setup
- Website maintenance & security monitoring
Deliverables
- ✅ Custom-designed homepage, interior pages, contact page
- ✅ Mobile & tablet optimized (tested across devices)
- ✅ Google Analytics 4 + Search Console setup
- ✅ XML sitemap + robots.txt
- ✅ Schema markup (Organization + LocalBusiness)
- ✅ SSL security + uptime monitoring
- ✅ 30-day post-launch support
- ✅ Training video so you can manage your own content
Timeline: 3–6 weeks from kick-off to launch
🔍 The Visibility Stack
When a patient searches “dentist near me” or asks ChatGPT to recommend a dentist, we make sure your practice appears. Same for law firms, home services, restaurants, and every other local business we work with.
Local SEO vs. National SEO vs. AEO vs. GEO
Local SEO — Targets customers in your city or region. Focuses on Google Business Profile signals, local citations, and location-specific landing pages. Best for: brick-and-mortar businesses, service-area businesses.
National SEO — Targets search queries without geographic modifiers. Builds domain authority through content, backlinks, and technical optimization. Best for: e-commerce, SaaS, content brands.
AEO (Answer Engine Optimization) — Structures content to be cited in Google AI Overviews, featured snippets, and voice search results. Requires FAQ schema, direct-answer formatting, and E-E-A-T signals.
GEO (Generative Engine Optimization) — Optimizes your brand’s presence so ChatGPT, Perplexity, and Gemini recommend you in AI-generated answers. Requires entity optimization, brand mention building, and authoritative content across the web.
Services & Deliverables
- ✅ Local keyword research & competitor gap analysis
- ✅ On-page optimization (titles, meta, headings, schema)
- ✅ Location pages & service area content
- ✅ FAQ content formatted for Google AI Overviews (AEO)
- ✅ E-E-A-T content strategy & author optimization (GEO)
- ✅ Entity optimization for AI citation (ChatGPT/Perplexity)
- ✅ Monthly ranking reports with plain-English analysis
- ✅ Backlink outreach & digital PR
- ✅ Technical SEO audits (Core Web Vitals, crawl health)
Timeline: 60–90 days to measurable ranking improvements
📍 The Map Stack
Services Include:
- GBP setup, verification & category optimization
- Business description, attributes & service listing build-out
- Professional photo strategy & upload management
- Weekly Google Posts (offers, updates, events)
- Review generation system (ethical, compliant outreach)
- Review response management (positive & negative)
- Google Q&A monitoring & strategic answer seeding
- Spam & fake review fighting
- Citation building: NAP consistency across 50+ directories
- Local pack rank tracking & monthly reporting
Why GBP Management Matters
Over 86% of people look up a business’s location on Google Maps. Businesses in the Maps 3-Pack receive 5x more clicks than those below it. A neglected GBP profile with outdated hours, few photos, and unanswered reviews sends potential customers straight to a competitor.
GBP Optimization Checklist
- ✅ Complete business info (name, address, hours, website)
- ✅ Primary & secondary category selection
- ✅ Service/product listings with descriptions & prices
- ✅ High-quality interior, exterior & team photos
- ✅ 20+ reviews with consistent responses
- ✅ Weekly posts to signal activity to Google
- ✅ Consistent NAP across all directories
Timeline: Maps Pack movement in 30–60 days (competitive markets 60–90)
🤖 The Intelligence Stack
Services Include:
- AI-assisted content strategy & editorial calendar
- Workflow automation (Zapier / Make / n8n setup)
- Lead capture & CRM integration
- Chatbot setup & conversation design
- Email marketing automation sequences
- Google Ads & Meta Ads campaign management
- Reputation management automation (review requests)
- Monthly digital marketing performance dashboard
Tools We Use
⚡ Zapier / Make — Cross-app automation workflows
🤖 AI Content Pipelines — GPT-4 + brand voice training
💬 Tidio / Drift / Custom — Chatbot & live chat
📊 Google Ads & Meta Ads — Paid campaign management
📧 Mailchimp / ActiveCampaign — Email automation
Use Cases
- ✅ Automated new patient intake for dental/medical
- ✅ Lead nurture sequences for law firms
- ✅ Review request automation post-service
- ✅ AI chatbot for after-hours inquiries
- ✅ Monthly reporting dashboard (GA4 + GBP + social)
Stack Comparison
| Feature | Code Stack | Visibility | Map Stack | Social | Intelligence |
|---|---|---|---|---|---|
| Website Design | ✓ | — | — | — | — |
| Local SEO | — | ✓ | ✓ | — | — |
| Google Maps / GBP | — | Signals | ✓ | — | — |
| AEO / AI Overviews | — | ✓ | — | — | ✓ |
| Social Media | — | — | — | ✓ | — |
| Marketing Automation | — | — | — | — | ✓ |
| Starting Price | $2,500 | $497/mo | $297/mo | $597/mo | $797/mo |
| Timeline | 3–6 wks | 60–90 days | 30–60 days | Ongoing | 2–4 wks setup |
📣 The Social Stack
Services Include:
Platform Coverage
🟦 Facebook — Business page management, posts, stories, reviews
🟨 Instagram — Feed posts, Reels scripting, Stories, bio optimization
🟧 LinkedIn — Thought leadership content, B2B networking posts
⬛ TikTok — Short-form video scripting & content strategy
Monthly Deliverables